What's Your "Comfort Color"?

Comfort Colors Swatch Card

Houndstooth Press set out to find a color palette that would reflect our customers’ lifestyles. Regardless of what color you choose for a shirt, it should be just the right shade. Our ring-spun cotton uses thinner, stronger strands that result in your clothes feeling like an old friend right from the start. Our Comfort Color family of colors offers something in just the right shade for everyone and for any event.

Comfort Colors is the perfect combination of a comfortable material and a beautiful shade.

As you pull on what will likely become your favorite shirt year after year, a shirt in one of our Comfort Colors will always leave you feeling relaxed – and like yourself.


Our dyeing process delivers colors inspired by nature. Our earthy hues aren’t flashy or shouting to make themselves known – just comfortable hues that fit any circumstance. These colors don’t fade in the wash, so you’ll continue to look as good as our t-shirts feel.

Let’s take a closer look at some of our favorites from the Comfort Color family:

· Berry. It’s the perfect shade between red and purple. It brings with it feelings of confidence (and maybe even a little romance!).

· Sapphire. We adore the Comfort Color shade of sapphire. It’s our very favorite shade of blue and will leaving you feeling cool and calm.

· Monarch. Orange is best when it’s mixed with a bit of black and white, just like Comfort Color’s shade of monarch.


We’ve spent years perfecting our dyeing process, so our shirts only get better with age. Ring-spun cotton is more durable, and that’s why we use it. For years to come, you can enjoy both the simple things and the biggest moments in life in Comfort Colors.


Comfort Colors was started in 1975 by Barry T. Chouinard. He was only 24 years old at the time! Located in Northfield, Vermont, Comfort Colors is one of the nations top suppliers of cotton apparel. They describe themselves best with the following quote: 

"At Comfort Colors we are known for our colors and textures. As a garment graphics professional, you are known for your designs and slogans — on the right background."

Comfort Colors gives The Houndstooth Press the ability to print and present our custom artwork on the just right background. More specifically, the company offers over 78 different colors of t-shirts!


The comfort that this brand provides can be traced to the cut and quality of the cotton. The trick? Comfort Colors uses ring-spun cotton. The company goes into further detail on their website:

"Ring-spinning is a system of cotton production that uses thinner, stronger fibers twisted together to make a yarn. The yarns create a much softer, more durable fabric. Ringspun cotton has a soft hand, a smooth surface, and is more durable than other cotton, that’s why we use it in our t-shirts."

The cut of the cotton also gives Comfort Colors the added element of comfort. The company speaks to the cut of their cotton when they say:

"It gives your skin room to breathe. While tight-fitting clothing is fashionable and can look fabulous, there are certain risks involved in wearing it all the time."

In the end, Comfort Colors says that their comfort lies in your attitude when you're in the shirt.  

"You can be yourself in these shirts. This is the time you can be most creative and most relaxed. Think of donning the shirt as a way to slip back into that Saturday feeling of youth. These shirts last so long, you may still have one from then…"


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